How Gucci brought beauty to the contact centre
When it came to lifting the capability of its contact centres, Gucci turned to its design teams to create an environment for is staff that captured the essence of the brand.
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View ArticleCMO's top 8 martech stories for the week - 15 December 2022
All the latest martech and customer tech news from Zappi, Dialpad, MessageGears, Optimizely, Zitcha, Integrate, 6sense, NICE and Soprano Design.
View ArticleNew date for State of CX Leadership 2022 webinar announced
CMO and our stellar line-up of speakers will delve into the State of CX Leadership on 21 February 2023.
View ArticleCMO's top 10 CX predictions for 2023
Economic headwinds as well as heightened scrutiny to ensure CX programs deliver business value will have hefty impact on the customer experience management landscape in 2023, several industry thought...
View ArticleSpecSavers promotes marketing, CX leaders
SpecSavers has announced a trio of promotions across its marketing and customer engagement leaders in what the company said is a response to brand growth and individual performance.
View ArticleKomo signals step into customer loyalty provider fray with global CX and...
Gamification and engagement platform, Komo Technologies, has brought on former Optus senior partnership manager and CX specialist, Aussie Merciadez, as its first global chief of customer engagement and...
View ArticleWhy Carma has digital and customer in its DNA
Online dealership, Carma, is working to craft an alternative to buying used cars, placing the customer experience above all else while providing convenience and transparency throughout the process.
View ArticleCMO’s State of CX Leadership 2022 report finds the CX striving to align to...
Are customer experience leaders truly connecting the dots between the business outcomes their organisations are looking to accomplish through CX improvements and investment, and the customer outcomes...
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